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subject:"Consumer behaviour"
~isPartOf:"The journal of brand management : an international journal"
~person:"Kapferer, Jean-Noël"
~subject:"Brand image"
~subject:"Brand loyalty"
~subject:"Einzelhandel"
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Consumer behaviour
Brand image
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Einzelhandel
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Corporate Social Responsibility
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Kapferer, Jean-Noël
Johnson, Lester W.
5
Baxter, Stacey M.
4
Grappi, Silvia
4
Ilicic, Jasmina
4
Kulczynski, Alicia
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Zarantonello, Lia
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The journal of brand management : an international journal
Journal of business research : JBR
4
The journal of product & brand management
2
International marketing review
1
Journal of personal selling & sales management : JPSSM
1
Journal of revenue and pricing management
1
Journal of strategic management education : JSME
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Sustainable luxury : managing social and environmental performance in iconic brands
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ECONIS (ZBW)
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Are millennials really more sensitive to sustainable luxury? : a cross-generational international comparison of sustainability consciousness when buying luxury
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
27
(
2020
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10012297784
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2
The future of luxury : challenges and opportunities
Kapferer, Jean-Noël
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 716-726
Persistent link: https://www.econbiz.de/10010514132
Saved in:
3
Is luxury compatible with sustainability? : luxury consumers' viewpoint
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010234577
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