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subject:"Consumer behaviour"
~person:"Rock, Bram de"
~person:"Sheth, Jagdish N."
~person:"Thøgersen, John"
~subject:"Schätzung"
~subject:"Theorie"
~type_genre:"Sammlung"
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Subject
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Consumer behaviour
Schätzung
Theorie
Konsumentenverhalten
49
Theory
18
Russell W. Belk
10
Marketing
7
Decision
3
Entscheidung
3
Kaufentscheidung
3
Marketing management
3
Marketingmanagement
3
Purchase decision
3
Qualitative Methode
3
Qualitative method
3
Scientific method
3
Wissenschaftliche Methode
3
Bibliometrics
2
Bibliometrie
2
Economic history
2
Markenrecht
2
Marketing theory
2
Marketingtheorie
2
Materialism
2
Materialismus
2
National culture
2
Nationalkultur
2
Perception
2
Trademark law
2
Wahrnehmung
2
Welt
2
Wirtschaftsgeschichte
2
World
2
Advertising effects
1
Advertising regulation
1
Brand loyalty
1
Brand management
1
Business ethics
1
Children
1
Confidence
1
Consumer preferences
1
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Type of publication
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Book / Working Paper
49
Type of publication (narrower categories)
All
Sammlung
Article in journal
58
Aufsatz in Zeitschrift
58
Collection of articles written by one author
49
Collection of articles of several authors
44
Sammelwerk
44
Arbeitspapier
41
Working Paper
41
Graue Literatur
40
Non-commercial literature
40
Aufsatz im Buch
5
Book section
5
Aufsatzsammlung
4
Festschrift
3
Reprint
3
Bibliografie
2
Amtliche Publikation
1
Bibliografie enthalten
1
Bibliography included
1
Literaturbericht
1
Mehrbändiges Werk
1
Multi-volume publication
1
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Language
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English
49
Author
All
Rock, Bram de
Sheth, Jagdish N.
Thøgersen, John
Holbrook, Morris B.
14
Belk, Russell W.
11
Jacoby, Jacob
9
Bettman, James R.
7
Krishnan, Balaji C.
4
Wind, Yoram
3
Abeler, Johannes
2
Achtnicht, Martin
2
Benlian, Alexander
2
Christensen, Glenn L.
2
Herrmann, Andreas
2
Kahn, Barbara E.
2
Lutz, Richard J.
2
Maas, Peter
2
Spann, Martin
2
Zaltman, Gerald
2
Abedin, Annas
1
Addis, Michela
1
Ahrend, Nadine
1
Akca, Selin
1
Alba, Joseph W.
1
Albers, Sönke
1
Alexandrova, Maria
1
Altmann, Michael
1
Amirpur, Miglena
1
Anderl, Eva Maria
1
Andersen, Laura Mørch
1
Arts, Joseph Willem Cornelius
1
Asgary, Nader
1
Askegaard, Søren
1
Barabba, Vincent P.
1
Barenstein, Matias
1
Barwitz, Niklas
1
Baum, Chad M.
1
Becker, Gary Stanley
1
Bergemann, Dirk
1
Bergstresser, Daniel
1
Berthon, Pierre R.
1
Beyes, Timon
1
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Legends in consumer behavior
40
Legends in marketing
9
Source
All
ECONIS (ZBW)
49
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1
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
2
Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
3
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
4
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
5
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
6
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
7
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
Saved in:
8
Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
Saved in:
9
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
10
Quantitative methods : MDS, MDA, CCA, and beyond
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504955
Saved in:
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