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subject:"Consumer behaviour"
~subject:"Organisatorischer Wandel"
~type:"article"
~type_genre:"Reprint"
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Kommunikationsmanagement im Wandel : Beiträge aus 10 Jahren =mcminstitute
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First-order, second-order, and third-order change and organization development interventions : a cognitive approach
Bartunek, Jean M.
;
Moch, Michael K.
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2010
Persistent link: https://www.econbiz.de/10003915014
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Minds, hearts and deeds : cognitive, affective and behavioural responses to change
Kark Smollan, Roy
- In:
The principles and practice of change
,
(pp. 184-200)
.
2009
Persistent link: https://www.econbiz.de/10003823444
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Wahrnehmungswerte als Herausforderung für die Messung der Marketingproduktivität : Grenzen vorhandener Ansätze und Vorschlag eines Synthesenmodells
Herrmann, Andreas
;
Brandenberg, Andreas
;
Lyczek, Boris
; …
- In:
Kommunikationsmanagement im Wandel : Beiträge aus 10 …
,
(pp. 182-196)
.
2008
Persistent link: https://www.econbiz.de/10003719408
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