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subject:"Deutschland"
~isPartOf:"The silver market phenomenon : marketing and innovation in the aging society"
~person:"Jones, John Bailey"
~person:"Kohlbacher, Florian"
~person:"Schnabel, Reinhold"
~subject:"Elderly people"
~subject:"Gesundheit"
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Deutschland
Elderly people
Gesundheit
Ältere Menschen
3
New product development
2
Produktentwicklung
2
Angepasste Technologie
1
Appropriate technology
1
Consumer goods marketing
1
Fernsehwerbung
1
Japan
1
Konsumgütermarketing
1
Marketing management
1
Marketingmanagement
1
Product design
1
Produktgestaltung
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Television advertising
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English
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Jones, John Bailey
Kohlbacher, Florian
Schnabel, Reinhold
Pettigrew, Simone
2
Antony, Suresh Paul
1
Arima, Akie
1
Arnold, Gunnar
1
Barnatt, Christopher
1
Coupland, Christine
1
Eitner, Carolin
1
Enomoto, Nozomi
1
Enste, Peter
1
Fukuda, Ryoko
1
Grossberg, Kenneth Alan
1
Hagiwara, Shigeru
1
Hang, Chang Chieh
1
Herstatt, Cornelius
1
Hipp, Christiane
1
Kinra, Neelam
1
Knigge, Mathias
1
Krancioch, Stephanie
1
Leve, Verena
1
Lippert, Stefan
1
Meyer, Joachim
1
Mitobe, Kazutaka
1
Moorthy, Janakiraman
1
Moschis, George P.
1
Murata, Hiroyuki
1
Naegele, Gerhard
1
Nyren, Chuck
1
Prieler, Michael
1
Purwar, P. C.
1
Reinmoeller, Patrick
1
Schmidt-Ruhland, Karin
1
Schwarz, Doreen
1
Schweisfurth, Tim
1
Simcock, Peter
1
Steidelmüller, Janine
1
Stroud, Dick
1
Sudbury, Lynn
1
Tempest, Sue
1
Tomita, Junichi
1
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The silver market phenomenon : marketing and innovation in the aging society
NBER Working Paper
7
NBER working paper series
7
Working paper / National Bureau of Economic Research, Inc.
7
Working papers / Federal Reserve Bank of Chicago
4
FRB of Chicago Working Paper
3
Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
3
SpringerLink / Bücher
3
Michigan Retirement Research Center Research Paper
2
Netspar Discussion Paper
2
The American economic review
2
Advances in the economics of aging
1
Asia Pacific business review
1
Discussion papers / CEPR
1
Economic perspectives
1
Fiscal studies : the journal of the Institute for Fiscal Studies
1
Información comercial española / Cuadernos económicos
1
International marketing review
1
Journal of consumer behaviour : an international research review
1
Journal of international consumer marketing
1
Journal of marketing management : MM
1
Journal of political economy
1
Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness
1
Springer eBook Collection / Business and Management
1
Technological forecasting & social change : an international journal
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The silver market phenomenon : business opportunities in an era of demographic change
1
Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
1
Working paper series / Federal Reserve Bank of Richmond
1
Zwischen drinnen und draußen : Arbeitsmarktchancen und soziale Ausgrenzungen in Deutschland
1
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ECONIS (ZBW)
3
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1
Silver advertising : older people in Japanese TV ads
Prieler, Michael
;
Kohlbacher, Florian
;
Hagiwara, Shigeru
; …
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 239-247)
.
2011
Persistent link: https://www.econbiz.de/10008746322
Saved in:
2
Leveraging disruptive innovations for the silver market
Kohlbacher, Florian
;
Hang, Chang Chieh
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 65-77)
.
2011
Persistent link: https://www.econbiz.de/10008749565
Saved in:
3
Product development for the silver market
Kohlbacher, Florian
;
Herstatt, Cornelius
;
Schweisfurth, Tim
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 3-13)
.
2011
Persistent link: https://www.econbiz.de/10008749569
Saved in:
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