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subject:"Deutschland"
~person:"Bartels, Jos"
~person:"Bougherara, Douadia"
~person:"Carrigan, Marylyn"
~subject:"Eco-label"
~subject:"Öko-Marketing"
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Deutschland
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Green marketing
5
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Marketingmanagement
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Bartels, Jos
Bougherara, Douadia
Carrigan, Marylyn
Bang Nguyen Viet
7
Hinson, Robert
7
Khare, Arpita
7
Leonidou, Constantinos N.
7
Kumar, Prashant
6
Han, Heesup
5
Hartmann, Patrick
5
Kupp, Martin
5
Leonidou, Leonidas C.
5
Lin, Jialing
5
Adeola, Ogechi
4
Adisa, Isaiah
4
Agrawal, Rajat
4
Ambec, Stefan
4
De Donder, Philippe
4
Delmas, Magali A.
4
Errichiello, Oliver Carlo
4
Gautam, Aditya
4
Grant, John
4
Iannuzzi, Al
4
Khandelwal, Utkal
4
Kirgiz, Ayca Can
4
M, Manida
4
Muralidharan, Sidharth
4
Nath, Vishnu
4
Paço, Arminda M. Finisterra do
4
Polonsky, Michael J.
4
Sharma, Vinay
4
Zhang, ZhongXiang
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Zschiesche, Arnd
4
Adae, Eric Kwame
3
Apaolaza-Ibáñez, Vanessa
3
Becker, Joachim H.
3
Carrete-Lucero, Lorena de la Paz
3
Charter, Martin
3
Cronin, J. J.
3
D'Souza, Clare M.
3
Eidi, Fatemeh
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Esakki, Thangasamy
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Journal of business research : JBR
2
Economie & prévision : EP
1
Marketing theory
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
5
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The interplay of strategic and internal green marketing orientation on competitive advantage
Papadas, Karolos-Konstantinos
;
Aulōnitēs, Geōrgios I.
; …
- In:
Journal of business research : JBR
104
(
2019
),
pp. 632-643
Persistent link: https://www.econbiz.de/10012105240
Saved in:
2
Green marketing orientation : conceptualization, scale development and validation
Papadas, Karolos-Konstantinos
;
Aulōnitēs, Geōrgios I.
; …
- In:
Journal of business research : JBR
80
(
2017
),
pp. 236-246
Persistent link: https://www.econbiz.de/10011771507
Saved in:
3
The role of social identity and attitudes toward sustainability brands in buying behaviors for organic products
Bartels, Jos
;
Hoogendam, Karen
- In:
The journal of brand management : an international journal
18
(
2010/11
)
9
,
pp. 697-708
Persistent link: https://www.econbiz.de/10009260976
Saved in:
4
A framework for sustainable marketing
Gordon, Ross
;
Carrigan, Marylyn
;
Hastings, Gerard
- In:
Marketing theory
11
(
2011
)
2
,
pp. 143-163
Persistent link: https://www.econbiz.de/10009234784
Saved in:
5
Marchés avec coûts d'information sur la qualité des biens : une application aux produits écolabellisés
Bougherara, Douadia
;
Piguet, Virginie
- In:
Economie & prévision : EP
182
(
2008
)
1
,
pp. 77-96
Persistent link: https://www.econbiz.de/10003708096
Saved in:
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