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subject:"Distribution channel"
~person:"Dirsehan, Taşkın"
~subject:"Bank"
~subject:"Kundenanalyse"
~subject:"Marketingmanagement"
~type_genre:"Book section"
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
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The melody of omnichannel customer experience management (OCCEM)
Dirsehan, Taşkın
;
Dirsehan, Meltem
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Managing customer experiences in an omnichannel world : …
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(pp. 1-10)
.
2021
Persistent link: https://www.econbiz.de/10012492045
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