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subject:"Efficient Consumer Response"
~person:"Braun, Daniela"
~subject:"Spieltheorie"
~subject:"Success factor"
~subject:"Wettbewerbsstrategie"
~type_genre:"Thesis"
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Efficient Consumer Response
Spieltheorie
Success factor
Wettbewerbsstrategie
Brand management
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Consumer goods industry
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Consumer products distribution
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Deutschland
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ECR <Management>
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Efficient consumer response
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Ernährungsindustrie
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Food industry
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Germany
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Handelsmarke
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Konsumgüterhandel
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Lieferantenmanagement
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Braun, Daniela
Seifert, Dirk
3
Georg, Björn
2
Placzek, Tina Simone
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Albrecht, Martin
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Block, Birgit
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Bloos, Melanie
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Borchert, Stefan
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Cansier, Adrienne
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Corsten, Daniel
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Falzmann, Juliane
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Feldbauer-Durstmüller, Birgit
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Franzen, Sven
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Gleißner, Harald
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Helpup, Antje
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Holweg, Christina
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Koschorz, Holger
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Kotschi, Bernd
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Kreipl, Claudia
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Kunkel, Michael
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Lammers, Lars Moritz
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Laurent, Monika
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Leutgeb, Daniel F.
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Lietke, Britta
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Moll, Christian
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Puettmann, Carolin
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Rössle, Manfred
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Rüschen, Stephan
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Schmickler, Marc
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Reihe: Marketing, Handel und Management
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ECONIS (ZBW)
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Schnittstellenmanagement zwischen Handelsmarken und ECR
Braun, Daniela
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2002
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