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subject:"Efficient consumer response"
~subject:"Kategorienmanagement"
~subject:"USA"
~type_genre:"Article in journal"
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Search: subject_exact:"Warengruppenmanagement"
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Efficient consumer response
Kategorienmanagement
USA
Category Management
156
Category management
156
Einzelhandel
45
Retail trade
45
Consumer behaviour
43
Konsumentenverhalten
43
Retail assortment
43
Sortiment
43
Lieferantenmanagement
21
Supplier relationship management
21
United States
19
category management
16
Food retailing
15
Lebensmitteleinzelhandel
15
Lieferkette
15
Supply chain
15
Brand management
14
Markenführung
14
Theorie
14
Theory
14
Sales promotion
12
Verkaufsförderung
12
Preismanagement
11
Pricing strategy
11
Einzelhandelspreis
10
Retail price
10
Beziehungsmarketing
9
Relationship marketing
9
Brand
7
Deutschland
7
Germany
7
Markenartikel
7
Ladengestaltung
6
Store design
6
Distribution channel
5
Efficient Consumer Response
5
Food trade
5
Großbritannien
5
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Article
24
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Article in journal
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24
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21
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17
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15
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15
Collection of articles of several authors
6
Sammelwerk
6
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4
Graue Literatur
4
Non-commercial literature
4
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3
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3
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3
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2
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2
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2
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1
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1
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English
22
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2
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Talukdar, Debabrata
2
Abratt, Russell
1
Al-Khayyal, F. A.
1
Baal, Sebastian van
1
Basuroy, Suman
1
Beldona, Sri
1
Castaldo, Sandro
1
Castro, Iana A.
1
Dass, Mayukh
1
Dawes, John G.
1
Dekimpe, Marnik G.
1
Dion, Paul
1
Ferraro, Rosellina
1
Flamand, Tulay
1
Gangwar, Manish
1
Gauri, Dinesh K.
1
Ghoniem, Ahmed
1
Gijsbrechts, Els
1
González-Benito, Óscar
1
Gooner, Richard A.
1
Gosavi, Abhijit
1
Grosso, Monica
1
Heerde, Harald J. van
1
Holweg, Christina
1
Hoskins, Jake D.
1
Inman, J. Jeffrey
1
Irion, J.
1
Kim, Myongjin
1
Kopalle, Praveen K.
1
Kumar, Piyush
1
Lourenço, Carlos J. S.
1
Lu, J.-C.
1
Maddah, Bacel
1
Martínez-Ruiz, María Pilar
1
Mathur, Sharat K.
1
Mollá Descals, Alejandro
1
Morales, Andrea C.
1
Morgan, Neil A.
1
Murray, Chase C.
1
Nowlis, Stephen M.
1
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Journal of marketing
4
Journal of retailing
3
Journal of retailing and consumer services
2
Journal of the Operational Research Society : OR
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Decision support systems : DSS ; the international journal
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
Handelsforschung
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing management : MM
1
Journal of marketing research : JMR
1
The Canadian journal of economics : the journal of the Canadian Economics Association
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
24
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1
One for all or all for one : does the category captain play favourites
Kim, Myongjin
;
Shen, Leilei
;
Basuroy, Suman
;
Beldona, Sri
- In:
The Canadian journal of economics : the journal of the …
56
(
2023
)
1
,
pp. 87-113
Persistent link: https://www.econbiz.de/10014306798
Saved in:
2
The evolving role of hit and niche products in brick-and-mortar retail category assortment planning : a large-scale empirical investigation of U.S. consumer packaged goods
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305417
Saved in:
3
Why the dynamics of competition matter for category profitability
Voleti, Sudhir
;
Gangwar, Manish
;
Kopalle, Praveen K.
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10011636831
Saved in:
4
The effect of shelf layout on satisfaction and perceived assortment size : an empirical assessment
Pizzi, Gabriele
;
Scarpi, Daniele
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 67-77
Persistent link: https://www.econbiz.de/10011434070
Saved in:
5
Promoting impulse buying by allocating retail shelf space to grouped product categories
Flamand, Tulay
;
Ghoniem, Ahmed
;
Maddah, Bacel
- In:
Journal of the Operational Research Society : OR
67
(
2016
)
7
,
pp. 953-969
Persistent link: https://www.econbiz.de/10011575582
Saved in:
6
The impact of category prices on store price image formation : an empirical analysis
Lourenço, Carlos J. S.
;
Gijsbrechts, Els
;
Paap, Richard
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 200-216
Persistent link: https://www.econbiz.de/10010526562
Saved in:
7
Loss leaders and cross-category retailer pass-through : a Bayesian multilevel analysis
Pancras, Joseph
;
Gauri, Dinesh K.
;
Talukdar, Debabrata
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 140-157
Persistent link: https://www.econbiz.de/10009757405
Saved in:
8
Category Optimizer : a dynamic-assortment, new-product-introduction, mix-optimization, and demand-planning system
Sinha, Ashish
;
Sahgal, Anna
;
Mathur, Sharat K.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 221-228
Persistent link: https://www.econbiz.de/10009736693
Saved in:
9
The influence of disorganized shelf displays and limited product quantity on consumer purchase
Castro, Iana A.
;
Morales, Andrea C.
;
Nowlis, Stephen M.
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 118-133
Persistent link: https://www.econbiz.de/10009782060
Saved in:
10
Assessing category vulnerability across retail production assortments
Dass, Mayukh
;
Kumar, Piyush
- In:
International journal of retail & distribution management
40
(
2012
)
1
,
pp. 64-81
Persistent link: https://www.econbiz.de/10009506354
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