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subject:"Germany"
~person:"Aarts, Pieter"
~subject:"Personalmanagement"
~type_genre:"Case study"
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Aarts, Pieter
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Journal of international consumer marketing
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ECONIS (ZBW)
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Constructing communication strategy : a three-country case study
Rabino, Samuel
;
Moskowitz, Howard R.
;
Paulus, Klaus
; …
- In:
Journal of international consumer marketing
24
(
2012
)
4
,
pp. 232-251
Persistent link: https://www.econbiz.de/10009717332
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