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subject:"Geschäftsmodell"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Ghose, Anindya"
~person:"Guo, Lifan"
~subject:"Digital platform"
~subject:"Online-Marketing"
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Ghose, Anindya
Guo, Lifan
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2
Zhu, Feng
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1
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1
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Management science : journal of the Institute for Operations Research and the Management Sciences
Information systems research : ISR
2
Marketing letters : a journal of research in marketing
1
NET Institute Working Paper
1
Rotman School of Management Working Paper
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ECONIS (ZBW)
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The value of pop-up stores on retailing platforms : evidence from a field experiment with Alibaba
Zhang, Dennis J.
;
Dai, Hengchen
;
Dong, Lingxiu
;
Wu, Qian
; …
- In:
Management science : journal of the Institute for …
65
(
2019
)
11
,
pp. 5142-5151
Persistent link: https://www.econbiz.de/10012125942
Saved in:
2
Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
Saved in:
3
An empirical analysis of search engine advertising : sponsored search in electronic markets
Ghose, Anindya
;
Yang, Sha
- In:
Management science : journal of the Institute for …
55
(
2009
)
10
,
pp. 1605-1622
Persistent link: https://www.econbiz.de/10003908961
Saved in:
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