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subject:"Guerilla-Marketing"
~person:"Barajas, Angel"
~subject:"Sponsoring"
~subject:"Sportpolitik"
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Barajas, Angel
Nufer, Gerd
14
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9
Scheinbaum, Angeline Close
8
Grohs, Reinhard
7
O'Reilly, Norm
7
Séguin, Benoit
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International journal of sport finance
1
International journal of sport management and marketing : IJSMM
1
International journal of sports marketing & sponsorship
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ECONIS (ZBW)
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1
Geographical distribution of economic impact : sporting events in small cities
Salgado-Barandela, Jesyca
;
Barajas, Angel
; …
- In:
International journal of sport finance
18
(
2023
)
1
,
pp. 45-53
Persistent link: https://www.econbiz.de/10014233603
Saved in:
2
Tourist expenditure behaviour in the strategic leveraging of sport events portfolios
Salgado-Barandela, Jesyca
;
Sanchez-Fernandez, Patricio
; …
- In:
International journal of sport management and marketing …
20
(
2020
)
5/6
,
pp. 372-386
Persistent link: https://www.econbiz.de/10012523458
Saved in:
3
Sports event portfolios : an innovative tool and a new management paradigm
Salgado-Barandela, Jesyca
;
Barajas, Angel
; …
- In:
International journal of sports marketing & sponsorship
23
(
2022
)
5
,
pp. 920-933
Persistent link: https://www.econbiz.de/10013370517
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