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subject:"Innovation"
type_genre:"Non-commercial literature"
~isPartOf:"International small business journal : ISBJ"
~language:"eng"
~person:"Amonrat Thoumrungroje"
~type_genre:"Article in journal"
~type_genre:"Multi-volume publication"
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Innovation
Innovation diffusion
1
Innovationsdiffusion
1
International marketing
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Internationales Marketing
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KMU
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SME
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Thailand
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diffusion of innovation
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exporter
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international marketing agility
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Amonrat Thoumrungroje
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Linking SME international marketing agility to new technology adoption
Amonrat Thoumrungroje
;
Racela, Olimpia C.
- In:
International small business journal : ISBJ
40
(
2022
)
7
,
pp. 801-822
Persistent link: https://www.econbiz.de/10013438779
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