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subject:"International marketing"
~isPartOf:"Betriebswirtschaftslehre für Technologie und Innovation"
~source:"econis"
~subject:"Consumer goods marketing"
~type_genre:"Amtliche Publikation"
~type_genre:"Fallstudie"
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International marketing
Consumer goods marketing
Beziehungsmarketing
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Consumer goods industry
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Customer analysis
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Deutschland
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Germany
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Innovation diffusion
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Innovation management
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Innovationsdiffusion
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Innovationsmanagement
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Innovationsprozess
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Konsumgüterindustrie
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Konsumgütermarketing
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Kundenanalyse
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Kundenorientierung
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Local public transport
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Münchner Verkehrs- und Tarifverbund
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Produktentwicklung
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Ravensburger AG
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Relationship marketing
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Theorie
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Lüthje, Christian
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Betriebswirtschaftslehre für Technologie und Innovation
Basler Schriften zum Marketing
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Cases on branding strategies and product development : successes and pitfalls
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Cases on business and management in the MENA region : new trends and opportunities
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DUV / Wirtschaftswissenschaft
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European business review : EBR ; the official journal of the International Management Centres, Europe
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Harvard business review : HBR
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Internationalisierung von Vertrieb und Handel
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Journal of advertising research
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Journal of financial services marketing : JFSM
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Journal of historical research in marketing
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Management for professionals
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Schriftenreihe Dienstleistungsmanagement: Tourismus, Sport, Kultur
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The journal of consumer marketing
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Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
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ECONIS (ZBW)
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Kundenorientierung im Innovationsprozess : e. Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten
Lüthje, Christian
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2000
Persistent link: https://www.econbiz.de/10013429615
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