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subject:"Internet marketing"
~person:"Akram, Umair"
~subject:"Kaufmotiv"
~subject:"Konsumentenverhalten"
~subject:"Purchase decision"
~subject:"United States"
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Utilitarian and hedonic motivation in e-commerce online purchasing intentions
Fülöp, Melinda Timea
;
Topor, Dan Ioan
;
Căpuşneanu, …
- In:
Eastern European economics : EEE
61
(
2023
)
5
,
pp. 591-613
Persistent link: https://www.econbiz.de/10014339251
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