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subject:"Japan"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International business : Baltic business development : Tallinn 2013"
~isPartOf:"Journal of knowledge management"
~subject:"Brand image"
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European journal of marketing : EJM
International business : Baltic business development : Tallinn 2013
Journal of knowledge management
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11
Journal of business research : JBR
9
Asia Pacific journal of marketing and logistics
4
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Managing across diverse cultures in East Asia : issues and challenges in a changing globalized world
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1
Relationships between social Web, IMC and overall brand equity : an empirical examination from the cross-cultural perspective
Šerić, Maja
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 646-667
Persistent link: https://www.econbiz.de/10011698257
Saved in:
2
Organizational culture as predictor of innovation climate
Alas, Ruth
;
Übius, Ülle
;
Gaal, Mary Ann
- In:
International business : Baltic business development : …
,
(pp. 169-185)
.
2013
Persistent link: https://www.econbiz.de/10010209762
Saved in:
3
Consumer animosity, economic hardship, and normative influence : how do they affect consumers' purchase intention?
Huang, Yu-an
;
Phau, Ian
;
Lin, Chad
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 909-937
Persistent link: https://www.econbiz.de/10008650645
Saved in:
4
Shaping knowledge management : organization and national culture
Magnier-Watanabe, Rémy
;
Senoo, Dai
- In:
Journal of knowledge management
14
(
2010
)
2
,
pp. 214-227
Persistent link: https://www.econbiz.de/10003987920
Saved in:
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