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subject:"Konsumentenverhalten"
~isPartOf:"European Sport management quarterly : ESMQ"
~person:"Baker, Thomas A., III."
~person:"Yoshida, Masayuki"
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Konsumentenverhalten
Age group
1
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1
Consumer behaviour
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Millennial
1
Model of goal-directed behavior (MGB)
1
Professional sports
1
Profisport
1
Sport
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Sport organization
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Sportmarketing
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Sportorganisation
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Sports
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sport consumer behavior
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Baker, Thomas A., III.
Yoshida, Masayuki
Uhrich, Sebastian
3
Anagnostopoulos, Christos
2
Behnam, Mohsen
2
Behrens, Anton
2
Byon, Kevin K.
2
Kunkel, Thilo
2
Lock, Daniel
2
Yim, Brian H.
2
Adair, Daryl
1
Ahn, Taesoo
1
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European Sport management quarterly : ESMQ
Journal of sport management : the official journal of the North American Society of Sport Management
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Corporate reputation review
1
Journal of retailing and consumer services
1
Sport management review
1
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ECONIS (ZBW)
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Identifying critical factors in sport consumption decision making of millennial sport fans : mixed-methods approach
Yim, Brian H.
;
Byon, Kevin K.
;
Baker, Thomas A., III.
; …
- In:
European Sport management quarterly : ESMQ
21
(
2021
)
4
,
pp. 484-503
Persistent link: https://www.econbiz.de/10012623291
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