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subject:"Kundenbindung"
~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~subject:"Vertrauen"
~subject:"brand loyalty"
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Search: subject_exact:"Markenloyalität"
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Kundenbindung
Vertrauen
brand loyalty
Beziehungsmarketing
3
Brand loyalty
3
Consumer behaviour
3
Konsumentenverhalten
3
Markentreue
3
Relationship marketing
3
Brand management
2
Confidence
2
Markenführung
2
Trust
2
Benutzerschnittstelle
1
Brand
1
Brand microblog
1
Cognition
1
Cognitive lock-in
1
Commitment
1
Community commitment
1
Customer satisfaction
1
Deliberate inertia
1
Experiment
1
Interactivity
1
Internet marketing
1
Kognition
1
Kundenzufriedenheit
1
Markenartikel
1
Mobile communications
1
Mobile phone
1
Mobilkommunikation
1
Mobiltelefon
1
Online-Marketing
1
Participation
1
Satisfaction
1
Simplicity
1
Social Web
1
Social commerce
1
Social media
1
Social web
1
Status quo bias
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Usability
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Hui, Yan Keung
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Kim, Yong Jin
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Lee, Dongwon
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Lin, Zhibin
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Liu, Jonathan
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Moon, Junghoon
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Shi, Xinping
1
Yi, Mun Y.
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
The journal of brand management : an international journal
7
International journal of internet marketing and advertising : IJIMA
6
Journal of retailing and consumer services
6
The journal of product & brand management
6
Cogent business & management
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of promotion management : innovations in planning and applied research
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
International journal of hospitality management
4
Journal of marketing communications
4
Journal of strategic marketing
4
Psychology & marketing
4
Exploring the rise of fandom in contemporary consumer culture
3
Global business review
3
International journal of Indian culture and business management
3
International journal of consumer studies
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of business research : JBR
3
Journal of global marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of international consumer marketing
3
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
3
Markenbrand : die Strategiequelle ; Zeitschrift für Markenstrategie
3
Pakistan journal of commerce and social sciences
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Asia Pacific journal of marketing and logistics
2
Computer-mediated marketing strategies : social media and online brand communities
2
Future Business Journal
2
Innovating for trust
2
International journal of Indian culture and business management : IJICBM
2
International journal of business excellence
2
International journal of business innovation and research : IJBIR
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of market research
2
International journal of sport management and marketing : IJSMM
2
Journal of economics & management
2
Journal of global fashion marketing : JGfM
2
Journal of marketing analytics : JMA
2
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ECONIS (ZBW)
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Consumer loyalty toward smartphone brands : the determining roles of deliberate inertia and cognitive lock-in
Shi, Xinping
;
Lin, Zhibin
;
Liu, Jonathan
;
Hui, Yan Keung
- In:
Information & management : the internat. journal of …
55
(
2018
)
7
,
pp. 866-876
Persistent link: https://www.econbiz.de/10011931892
Saved in:
2
Antecedents and consequences of mobile usability : linking simplicity and interactivity to satisfaction, trust, and brand loyalty
Lee, Dongwon
;
Moon, Junghoon
;
Kim, Yong Jin
;
Yi, Mun Y.
- In:
Information & management : the internat. journal of …
52
(
2015
)
3
,
pp. 295-304
Persistent link: https://www.econbiz.de/10010515272
Saved in:
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