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subject:"Linguistics"
~person:"Berger, Jonah"
~person:"Vaara, Eero"
~subject:"Economics"
~subject:"Fremdsprache"
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Linguistik
11
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5
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5
natural language processing
5
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4
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4
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Berger, Jonah
Vaara, Eero
Galor, Oded
18
Sarid, Assaf
18
Özak, Ömer
17
Weber, Shlomo
16
Ginsburgh, Victor
12
Xu, Zeshui
11
Otten, Sebastian
8
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7
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7
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7
Tahoun, Ahmed
7
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6
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6
Liao, Huchang
6
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6
Shrum, L. J.
6
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6
Wickström, Bengt-Arne
6
Bredtmann, Julia
5
Gazzola, Michele
5
Grin, François
5
Isphording, Ingo Eduard
5
Lauring, Jakob
5
Ozier, Owen
5
Packard, Grant
5
Bade, David
4
Bushee, Brian J.
4
Cappellari, Lorenzo
4
Coloma, Germán
4
Di Paolo, Antonio
4
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4
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4
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4
Lent, Laurence van
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Luna, David
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2
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of management
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Journal of management studies : JMS
1
Journal of service research
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
11
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1
The emergence and evolution of consumer language research
Packard, Grant
;
Berger, Jonah
- In:
Journal of consumer research : JCR ; an …
51
(
2024
)
1
,
pp. 42-51
Persistent link: https://www.econbiz.de/10014634419
Saved in:
2
Commentary: using language to improve health
Berger, Jonah
;
Packard, Grant
- In:
Journal of service research
26
(
2023
)
4
,
pp. 514-516
Persistent link: https://www.econbiz.de/10014580303
Saved in:
3
What holds attention? : linguistic drivers of engagement
Berger, Jonah
;
Moe, Wendy W.
;
Schweidel, David A.
- In:
Journal of marketing
87
(
2023
)
5
,
pp. 793-809
Persistent link: https://www.econbiz.de/10014325449
Saved in:
4
The role of language in organizational sensemaking : an integrative theoretical framework and an agenda for future research
Whittle, Andrea
;
Vaara, Eero
;
Maitlis, Sally
- In:
Journal of management
49
(
2023
)
6
,
pp. 1807-1840
Persistent link: https://www.econbiz.de/10014326106
Saved in:
5
Wisdom from words : the psychology of consumer language
Berger, Jonah
;
Packard, Grant
- In:
Consumer psychology review
6
(
2023
)
1
,
pp. 3-16
Persistent link: https://www.econbiz.de/10014239998
Saved in:
6
Style, content, and the success of ideas
Boghrati, Reihane
;
Berger, Jonah
;
Packard, Grant
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
4
,
pp. 688-700
Persistent link: https://www.econbiz.de/10014370576
Saved in:
7
Marketing insights from text analysis
Berger, Jonah
;
Packard, Grant
;
Boghrati, Reihane
;
Hsu, Ming
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 365-377
Persistent link: https://www.econbiz.de/10013454573
Saved in:
8
Communicative perspectives on strategic organization : editorial
Vaara, Eero
;
Langley, Ann
- In:
Strategic Organization
19
(
2021
)
4
,
pp. 541-552
Persistent link: https://www.econbiz.de/10012794120
Saved in:
9
Uniting the tribes : using text for marketing insight
Berger, Jonah
;
Humphreys, Ashlee
;
Ludwig, Stephan
;
Moe, …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012176296
Saved in:
10
Varieties of national metonymy in media accounts of international mergers and acquisitions
Riad, Sally
;
Vaara, Eero
- In:
Journal of management studies : JMS
48
(
2011
)
4
,
pp. 737-771
Persistent link: https://www.econbiz.de/10009158796
Saved in:
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