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subject:"Markenimage"
~person:"Johnson, Kim K. P."
~subject:"Foreign trade"
~subject:"World"
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Markenimage
Foreign trade
World
Bekleidung
7
Clothing
7
Consumer behaviour
7
Konsumentenverhalten
7
Bekleidungsindustrie
4
Clothing industry
4
Jugendliche
3
Youth
3
Apparel
2
Brand
2
Brand image
2
Markenartikel
2
Online retailing
2
Online-Handel
2
USA
2
United States
2
Altruism
1
Altruismus
1
Attitude
1
Beziehungsmarketing
1
Brand management
1
Charity
1
Co-design
1
Collaborative consumption
1
Confidence
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customization
1
Effects on behavioural intention
1
Einzelhandel
1
Fashion
1
Forecasting model
1
Fundraising
1
Inter-firm cooperation
1
Internet
1
Kundenbindungsprogramm
1
Loyalty program
1
MC 2.0
1
Markenführung
1
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2
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Johnson, Kim K. P.
Frederick, Stacey
7
Gereffi, Gary
6
Rivoli, Pietra
5
Evans, Carolyn L.
4
Ghori, Umair
4
Harrigan, James
4
Yang, Yongzheng
4
Garner, Myrna B.
3
Kunz, Grace I.
3
Kwon, Wi-suk
3
Lu, Sheng
3
Pickles, John
3
Whalley, John
3
Yao, Daqing
3
Adhikari, Ratnakar
2
Ahuja, Vandana
2
Alavi, Shirin
2
Avisse, Richard
2
Bhaduri, Gargi
2
Blazquez Cano, Marta
2
Curran, Louise
2
Dixit, Jasmine S.
2
Fouquin, Michel
2
Ghori, Umair Hafeez
2
Ghosh, Saugat
2
Gibbon, Peter
2
Henninger, Claudia E.
2
Jin, Byoungho
2
Kansra, Pooja
2
Karpova, Elena
2
Khan, Bilal Mustafa
2
Kim, Youn-Kyung
2
Lennon, Sharron J.
2
Nordås, Hildegunn Kyvik
2
Quddus, Munir
2
Rhee, Jongeun
2
Ryding, Daniella
2
Spinanger, Dean
2
Staritz, Cornelia
2
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The journal of product & brand management
1
Young consumers : insight and ideas for responsible marketers
1
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All
ECONIS (ZBW)
2
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Predicting adolescents' apparel brand preferences
Rhee, Jongeun
;
Johnson, Kim K. P.
- In:
The journal of product & brand management
21
(
2012
)
4
,
pp. 255-164
Persistent link: https://www.econbiz.de/10009625131
Saved in:
2
Investigating relationships between adolescents' liking for an apparel brand and brand self congruency
Rhee, Jongeun
;
Johnson, Kim K. P.
- In:
Young consumers : insight and ideas for responsible …
13
(
2012
)
1
,
pp. 74-85
Persistent link: https://www.econbiz.de/10009536033
Saved in:
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