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subject:"Pricing strategy"
~subject:"Competitive strategy"
~subject:"Wettbewerbsstrategie"
~type_genre:"Fallstudie"
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Pricing strategy
Competitive strategy
Wettbewerbsstrategie
Book trade
16
Buchhandel
16
Online retailing
8
Online-Handel
8
Deutschland
5
E-commerce
5
Electronic Commerce
5
Germany
5
Amazon.com Inc.
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Data Mining
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2000-2004
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2000-2005
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Computer-assisted marketing
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Achterholt, Gertrud
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Manolova, Tatiana S.
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McCarthy, John F.
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Walgenbach, Gertrud
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Gabler Edition Wissenschaft
1
Global business and organizational excellence : a review of research & best practices
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ECONIS (ZBW)
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Defending local business roots : the case of the Norwegian book clubs
McCarthy, John F.
;
Manolova, Tatiana S.
- In:
Global business and organizational excellence : a …
28
(
2008/09
)
5
,
pp. 52-69
Persistent link: https://www.econbiz.de/10003870759
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2
Die Vorteilssituation von Innovatoren auf elektronischen Märkten : strategische Relevanz des frühen Markteintritts am Beispiel des Online-Buchhandels
Achterholt, Gertrud
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003420209
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