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subject:"Public relations"
~accessRights:"free"
~person:"Diaz Ruiz, Carlos"
~person:"Rudeloff, Christian"
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Public relations
Social Web
3
Social web
3
Öffentlichkeitsarbeit
3
Business start-up
2
Deutschland
2
Germany
2
Internet marketing
2
Marketing management
2
Marketingmanagement
2
Online-Marketing
2
Unternehmensgründung
2
social media
2
Absence of strategy
1
Brand management
1
Causation
1
Communication
1
Communication management
1
Consumer behaviour
1
Corporate reputation
1
Effectuation
1
Entrepreneurs
1
Firmenimage
1
Internal communication
1
Interne Kommunikation
1
Kommunikation
1
Konsumentenverhalten
1
Markenführung
1
Public Relations (PR)
1
Reputation
1
Social media
1
Start-ups
1
Strategic communication
1
Strategic management
1
Strategisches Management
1
Unternehmer
1
brand
1
consumer identity
1
disinformation
1
echo chambers
1
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Diaz Ruiz, Carlos
Rudeloff, Christian
Saxton, Gregory D.
4
Ly-Le, Tuong-Minh
3
Amanatidis, Dimitrios
2
Gomez, Lina M.
2
Guo, Chao
2
Levitskaya, Anastasia
2
Mamalis, Spyridon
2
Mylona, Ifigeneia
2
Nizar Fauzan
2
Pakura, Stefanie
2
Pensri Jaroenwanit
2
Adam, Elisa Dorothee
1
Al Maqtari, Faozi A.
1
Al-Swidi, Abdullah Kaid
1
Amabile, Sara
1
Andrés Suárez, Javier de
1
Apa, Ernesto
1
Arrufat-Martín, Sandro
1
Ballerini, Jacopo
1
Baraybar-Fernández, Antonio
1
Bilinski, Pawel
1
Blankespoor, Elizabeth
1
Brunel, Frederic F.
1
Buratti, Nicoletta
1
Caldeira, Marco
1
Chae, Myoung-Jin
1
Chan-Olmsted, Sylvia M.
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Civelek, Mustafa Emre
1
Claro, Priscila B. de O.
1
Conte, Francesca
1
Corsaro, Daniela
1
Crowley, Richard M.
1
Czakon, Wojciech
1
Daba-Buzoianu, Corina
1
Dabić, Marina
1
De Freitas, Julian
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Published in...
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Journal of public policy & marketing
1
Journal of small business and entrepreneurship : JSBE
1
Review of managerial science : RMS
1
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ECONIS (ZBW)
3
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How entrepreneurs build brands and reputation with social media PR : empirical insights from start-ups in Germany
Pakura, Stefanie
;
Rudeloff, Christian
- In:
Journal of small business and entrepreneurship : JSBE
35
(
2023
)
2
,
pp. 153-180
Persistent link: https://www.econbiz.de/10014234756
Saved in:
2
Disinformation and echo chambers : how disinformation circulates on social media through identity-driven controversies
Diaz Ruiz, Carlos
;
Nilsson, Tomas
- In:
Journal of public policy & marketing
42
(
2023
)
1
,
pp. 18-35
Persistent link: https://www.econbiz.de/10014228886
Saved in:
3
It takes two to tango : the interplay between decision logics, communication strategies and social media engagement in start-ups
Rudeloff, Christian
;
Pakura, Stefanie
;
Eggers, Fabian
; …
- In:
Review of managerial science : RMS
16
(
2022
)
3
,
pp. 681-712
Persistent link: https://www.econbiz.de/10013191543
Saved in:
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