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subject:"Relationship marketing"
~isPartOf:"Research policy : policy, management and economic studies of science, technology and innovation"
~person:"Ahn, Jiseon"
~person:"Morgan, Todd"
~person:"Rahman, Zillur"
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Relationship marketing
Absorptive capacity
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Beziehungsmarketing
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Co-creation
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Customer participation
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Innovation
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Innovation management
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Innovationsmanagement
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Research policy : policy, management and economic studies of science, technology and innovation
International journal of hospitality management
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Journal of business research : JBR
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Journal of retailing and consumer services
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International entrepreneurship and management journal
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International journal of business excellence
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International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
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Qualitative market research : an international journal
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Customer participation and new product performance : towards the understanding of the mechanisms and key contingencies
Morgan, Todd
;
Obal, Michael W.
;
Anokhin, Sergey
- In:
Research policy : policy, management and economic …
47
(
2018
)
2
,
pp. 498-510
Persistent link: https://www.econbiz.de/10011970897
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