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subject:"SME"
~institution:"Conference report from the Conference Board"
~institution:"Springer-Verlag GmbH"
~isPartOf:"Quintessence series"
~subject:"Innovation management"
~subject:"Strategisches Management"
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Meet the Expert: Wissen aus erster Hand / Reihen-Herausgeberin Birgit Spinath, Psychologisches Institut, Universität Heidelberg, Heidelberg, Deutschland
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The quintessence of strategic management : what you really need to know to survive in business
Kotler, Philip
;
Berger, Roland
;
Bickhoff, Nils
-
2016
-
Second edition
Persistent link: https://www.econbiz.de/10011438181
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