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subject:"SME"
~isPartOf:"Applied research on strategic international management"
~subject:"Marketing"
~subject:"Marketingmanagement"
~type_genre:"Case study"
~type_genre:"Guidebook"
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Applied research on strategic international management
Berichte aus der Betriebswirtschaft
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Bilanzbuchhalter und Controller : BC ; Fachzeitschrift für Führungskräfte im Finanz- und Rechnungswesen und Controlling ; Organ des Bundesverbandes der Bilanzbuchhalter und Controller e.V., BVBB
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Entrepreneurship marketing : principles and practice of SME marketing
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European journal of marketing : EJM
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Global perspectives on small and medium enterprises and strategic information systems : international approaches
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Handbook of research on strategic management in small and medium enterprises
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International journal of production research
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Long range planning : LRP ; international journal of strategic management
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Qualitative research in organizations and management : an international journal
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Schriftenreihe Strategisches Management
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A Productivity Press book
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Always learning
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Auf dem Weg zur Arbeit 4.0 : Innovationen in HR
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Bloomberg series
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Business Development : Controlling von strategischen Wachstumsinitiativen ; [Geschäftsmodelle und Geschäftsfelder entwickeln ; Wachstumsprojekte planen und steuern ; Produktinnovation und regionale Expansion ; Prozessoptimierung und Risikocontrolling]
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Cases on strategic social media utilization in the nonprofit sector
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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Edition Institut Professor Nagel
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
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HBR's 10 must reads series
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IBSA studies in management and innovation
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Impulse
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Innovation, competitiveness, growth and tradition in SMEs : Rencontres de St-Gall 2008
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International journal of commerce and management
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International journal of entrepreneurial behaviour & research
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Teaching case studies - marketing and branding
Büchler, Jan-Philipp
;
Decker, Jennifer
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2017
Persistent link: https://www.econbiz.de/10011776231
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