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subject:"SME"
~person:"Alexander, Bethan"
~person:"Bain, Jessie Kaitlin"
~person:"Volery, Thierry"
~type_genre:"Case study"
~type_genre:"Guidebook"
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Alexander, Bethan
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Volery, Thierry
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Gabler-Lehrbuch
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Innovation, competitiveness, growth and tradition in SMEs : Rencontres de St-Gall 2008
1
Multi-channel marketing, branding and retail design : new challenges and opportunities
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ECONIS (ZBW)
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Small store design and marketing effects : experiential developments in SME fashion pop-up store strategies
Alexander, Bethan
;
Bain, Jessie Kaitlin
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 163-192)
.
2016
Persistent link: https://www.econbiz.de/10011582608
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2
The strategic management of innovation in SMEs : a multiple case study approach in Switzerland
Volery, Thierry
- In:
Innovation, competitiveness, growth and tradition in …
,
(pp. 1-18)
.
2008
Persistent link: https://www.econbiz.de/10003770055
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3
Entrepreneurship : Modelle, Umsetzung, Perspektiven ; mit Fallbeispielen aus Deutschland, Österreich und der Schweiz
Fueglistaller, Urs
;
Müller, Christoph
;
Volery, Thierry
-
2005
-
1. Aufl., Nachdr.
Persistent link: https://www.econbiz.de/10002834727
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