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subject:"Sportler"
~isPartOf:"Journal of sports economics"
~person:"Brandes, Leif"
~person:"Landais, Camille"
~person:"May, Frank C."
~subject:"Konsumentenverhalten"
~type:"article"
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Sportler
Konsumentenverhalten
1995-2004
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Advertising effects
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Athletes
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Celebrity-Werbung
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Consumer behaviour
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Deutschland
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Germany
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Brandes, Leif
Landais, Camille
May, Frank C.
Franck, Egon
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Frick, Bernd
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Journal of sports economics
Contemporary economic policy : a journal of Western Economic Association International
1
Globalisierung des wirtschaftlichen Wettbewerbs im Sport
1
Management science : journal of the Institute for Operations Research and the Management Sciences
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Qualitätsmanagement im Sport : Beiträge des 5. Deutschen Sportökonomie-Kongresses [16. - 18. November 2006]
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Sportökonomie
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The American economic review
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Local heroes and superstars : an empirical analysis of star attraction in German soccer
Brandes, Leif
;
Franck, Egon
;
Nüesch, Stephan
- In:
Journal of sports economics
9
(
2008
)
3
,
pp. 266-286
Persistent link: https://www.econbiz.de/10003732851
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