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subject:"Standortwettbewerb"
type:"article"
~person:"Morgan, Neil A."
~subject:"Competitive strategy"
~subject:"competitive advantage"
~type_genre:"Aufsatz in Zeitschrift"
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Standortwettbewerb
Competitive strategy
competitive advantage
Firm performance
2
International competition
2
Internationaler Wettbewerb
2
Marketing management
2
Marketingmanagement
2
Unternehmenserfolg
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Wettbewerbsstrategie
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Betriebliche Wertschöpfung
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Competition
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Competitive advantage
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Competitive intensity
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Cost efficiency
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Dienstleistungsqualität
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Differentiation
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Exporting
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International marketing
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Internationales Marketing
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Market performance
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Marketing
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Marketing capabilities
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Performance feedback
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Product quality
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Produktqualität
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Resource-based view
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Ressourcenorientierter Ansatz
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Strategic intentions
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Strategic management
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Strategisches Management
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Value creation
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Wettbewerb
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Wettbewerbsvorteil
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Morgan, Neil A.
Messner, Dirk
4
Flak, Olaf
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Gorynia, Marian
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Głód, Grzegorz
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Nunnenkamp, Peter
3
Straubhaar, Thomas
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Eßer, Klaus
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Ferrier, Walter J.
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Flores, Alejandro
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Geldes, Cristian
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Giachetti, Claudio
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Gomes, Carlos Francisco
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Heredia Pérez, Jorge A.
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Hillebrand, Wolfgang
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Kaleka, Anna
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Katuse, Paul
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Koller, Tim
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Kunc, Martin
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Kuźmiński, Łukasz
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Lindskov, Annesofie
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Makadok, Richard Jason
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Maśloch, Piotr
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Metaxas, Theodore
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Meyer, Klaus
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of international marketing
1
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ECONIS (ZBW)
2
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How marketing capabilities and current performance drive strategic intentions in international markets
Kaleka, Anna
;
Morgan, Neil A.
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 108-121
Persistent link: https://www.econbiz.de/10012026165
Saved in:
2
Which competitive advantage(s)? : competitive advantage-market performance relationships in international markets
Kaleka, Anna
;
Morgan, Neil A.
- In:
Journal of international marketing
25
(
2017
)
4
,
pp. 25-49
Persistent link: https://www.econbiz.de/10011784174
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