//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Strategisches Management"
~isPartOf:"Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen"
~source:"econis"
~subject:"Innovation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Strategisches Management
Innovation
Business start-up
24
Marketing
24
Unternehmensgründung
24
Marketing theory
10
Marketingtheorie
10
Market entry
6
Markteintritt
6
Market mechanism
4
Market segmentation
4
Marktmechanismus
4
Marktsegmentierung
4
Business model
3
Geschäftsmodell
3
Innovationswettbewerb
2
Investor Relations
2
Investor relations
2
Resource-based view
2
Ressourcenorientierter Ansatz
2
Target group
2
Technology competition
2
Zielgruppe
2
Beziehungsmarketing
1
Brand image
1
Brand management
1
Business network
1
Charitable organization
1
Competitive strategy
1
Gemeinnützige Organisation
1
High technology
1
Hochtechnologie
1
Industrie
1
Manufacturing industries
1
Markenführung
1
Markenimage
1
New Economy
1
New economy
1
Relationship marketing
1
Social economy
1
Sozialwirtschaft
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Aufsatz im Buch
4
Book section
4
Language
All
German
4
Author
All
Kollmann, Tobias
2
Kuckertz, Andreas
2
Beckmann, Corinna S.
1
Burmann, Christoph
1
Dummer, Rita
1
Krajger, Ines
1
Piehler, Rico
1
Schade, Michael
1
Schwarz, Erich J.
1
more ...
less ...
Published in...
All
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
SpringerLink / Bücher
30
Industrial marketing management : the international journal for industrial and high-tech firms
20
Journal of business research : JBR
20
Europäische Hochschulschriften / 5
12
Gabler Edition Wissenschaft
12
Lehrbuch
10
Springer eBook Collection
9
Springer eBook Collection / Business and Economics
8
Journal of strategic marketing
7
Springer Proceedings in Business and Economics
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Edward Elgar E-Book Archive
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business-to-business marketing
5
Journal of the Academy of Marketing Science
5
Marktorientierte Unternehmensführung
5
Springer eBook Collection / Business and Management
5
European journal of marketing : EJM
4
Handbook of research on Asian business
4
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
4
International journal of innovation management
4
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
4
Technological economics
4
The journal of business & industrial marketing
4
Cogent business & management
3
Economics of innovation and new technology
3
European journal of innovation management
3
European journal of operational research : EJOR
3
International business and economics research journal
3
International journal of business information systems : IJBIS
3
Journal for global business advancement : JGBA
3
Journal of business economics : JBE
3
Journal of research in marketing and entrepreneurship : JRME
3
Kohlhammer Edition Marketing
3
Management
3
Management research review
3
Management und Marketing
3
Marketing i menedžment innovacij : m&mi
3
Marketing intelligence & planning
3
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Identität und Marke im Entrepreneurial Marketing
Burmann, Christoph
;
Piehler, Rico
;
Schade, Michael
; …
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 473-499)
.
2015
Persistent link: https://www.econbiz.de/10010531041
Saved in:
2
Implikationen des Market-Based-View für das Entrepreneurial Marketing
Kollmann, Tobias
;
Kuckertz, Andreas
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 51-65)
.
2015
Persistent link: https://www.econbiz.de/10010531092
Saved in:
3
Implikationen des Market-Based-View für das Entrepreneurial Marketing
Kollmann, Tobias
;
Kuckertz, Andreas
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 47-60)
.
2008
Persistent link: https://www.econbiz.de/10003600369
Saved in:
4
Die Ideenentwicklung und -fortführung im Rahmen der Gründungsoptimierung
Schwarz, Erich J.
;
Krajger, Ines
;
Dummer, Rita
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 341-356)
.
2008
Persistent link: https://www.econbiz.de/10003600516
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->