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subject:"Strategisches Management"
~isPartOf:"Working paper / Universität Mainz, Lehrstuhl für Betriebswirtschaftslehre und Marketing"
~person:"Andreasen, Alan R."
~person:"Homburg, Christian"
~person:"Narang, Shanker"
~subject:"Theorie"
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Strategisches Management
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Andreasen, Alan R.
Homburg, Christian
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Working paper / Universität Mainz, Lehrstuhl für Betriebswirtschaftslehre und Marketing
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Europäische Hochschulschriften / 5
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
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Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
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Kundenorientierung von Banken : Strategien für Kundennähe und effektives Beziehungsmanagement
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Closeness to the customer in industrial markets : towards a theory-based understanding of measurement, organizational antecedents and performance outcomes
Homburg, Christian
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1993
Persistent link: https://www.econbiz.de/10000894997
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