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subject:"Supplier relationship management"
~person:"Parvinen, Petri"
~subject:"Relationship marketing"
~subject:"Verkaufspersonal"
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Supplier relationship management
Relationship marketing
Verkaufspersonal
Salespeople
4
B-to-B-Marketing
3
Business-to-business marketing
3
Lieferantenmanagement
3
Selling
3
Verkauf
3
Marketing management
2
Marketingmanagement
2
Sales performance
2
Absatz
1
Artificial intelligence
1
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Business-to-business
1
Consumer behaviour
1
Customer value
1
Direct marketing
1
Direktmarketing
1
Erfolgsfaktor
1
Firm performance
1
Konsumentenverhalten
1
Kundenwert
1
Künstliche Intelligenz
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Logistic regression
1
Marketing theory
1
Marketingtheorie
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Mixed methods
1
New product development
1
New product launch
1
Performance measurement
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Performance-Messung
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Physical distribution
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Produktentwicklung
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Relationship leveraging
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Relationship orientation
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Sales
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Sales force management
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Parvinen, Petri
Agnihotri, Raj
35
Ahearne, Michael
35
Rapp, Adam
27
Bolander, Willy
22
Wieseke, Jan
22
Hughes, Douglas E.
21
Jaramillo, Fernando
21
Alavi, Sascha
20
Friend, Scott B.
20
Rutherford, Brian N.
20
Chaker, Nawar N.
19
Johnson, Jeff S.
19
Rangarajan, Deva
19
Schwepker, Charles H. <Jr.>
19
Guenzi, Paolo
17
Itani, Omar S.
17
Pullins, Ellen
17
Schmitz, Christian
17
Singh, Ramendra
17
Evans, Kenneth R.
16
Habel, Johannes
16
Homburg, Christian
16
Lam, Son K.
16
Marshall, Greg W.
16
Plouffe, Christopher R.
16
Verbeke, Willem J. M. I.
16
Onyemah, Vincent
15
Zablah, Alex R.
15
Mallin, Michael L.
14
Mulki, Jay P.
14
Panagopoulos, Nikolaos G.
14
Bagozzi, Richard P.
13
Bush, Alan J.
13
Haas, Alexander
13
Hochstein, Bryan
13
Lee, Nick
13
Madhani, Pankaj M.
13
DeCarlo, Thomas E.
12
Dugan, Riley
12
Hartmann, Nathaniel N.
12
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
4
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1
Effectiveness of value calculators in B2B sales work : challenges at the sales-call level
Pöyry, Essi
;
Parvinen, Petri
;
Martens, Jonas
- In:
Journal of business research : JBR
126
(
2021
),
pp. 350-360
Persistent link: https://www.econbiz.de/10012494256
Saved in:
2
Generating leads with sequential persuasion: should sales influence tactics be consistent or complementary?
Pöyry, Essi
;
Parvinen, Petri
;
McFarland, Richard G.
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
2
,
pp. 89-99
Persistent link: https://www.econbiz.de/10011734615
Saved in:
3
Complexity of sales situation and sales lead performance : an empirical study in business-to-business company
Virtanen, Tatu
;
Parvinen, Petri
;
Rollins, Minna
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 49-58
Persistent link: https://www.econbiz.de/10010530579
Saved in:
4
Effective implementation of relationship orientation in new product launches
Matikainen, Minna
;
Terho, Harri
;
Matikainen, Esa
; …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 35-46
Persistent link: https://www.econbiz.de/10010530582
Saved in:
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