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subject:"Theorie"
~person:"Benhamou, Françoise"
~person:"Grohall, Günther"
~person:"Lehmann, Frank O."
~subject:"Buchhandel"
~subject:"EU-Staaten"
~subject:"Niche marketing strategy"
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Does the long tail really favor small publishers?
Peltier, Stéphanie
;
Benhamou, Françoise
;
Touré, Mamoudou
- In:
Journal of cultural economics
40
(
2016
)
4
,
pp. 393-412
Persistent link: https://www.econbiz.de/10011711331
Saved in:
2
Buchpreisregelung in Europa : Kulturpolitik und ökonomische Bedeutung
Hanreich, Hanspeter
;
Kuschej, Hermann
;
Grohall, Günther
-
2010
Persistent link: https://www.econbiz.de/10008738610
Saved in:
3
Strategische Budgetierung - Instrument des Controlling in einem Unternehmen der Verlagsbranche
Lehmann, Frank O.
- In:
Zeitschrift für Planung : ZP
2
(
1991
)
4
,
pp. 319-336
Persistent link: https://www.econbiz.de/10001116374
Saved in:
4
La consommation marchande de livres en France : un essai d'interprétation économique
Benhamou, Françoise
-
1989
Persistent link: https://www.econbiz.de/10001326263
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