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subject:"Transnational corporation"
~isPartOf:"Journal of business research : JBR"
~person:"Aiello, Gaetano"
~person:"Martin, Drew"
~subject:"Multinationales Unternehmen"
~subject:"Welt"
~subject:"World"
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Transnational corporation
Multinationales Unternehmen
Welt
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Tourism marketing
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Aiello, Gaetano
Martin, Drew
Laroche, Michel
10
Cleveland, Mark
5
Hausman, Angela
4
Huarng, Kun-Huang
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Jiménez, Alfredo
3
Johnston, Wesley J.
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Caby, Jérôme
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Ko, Eunju
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Liou, Ru-Shiun
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Malik, Ashish
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Piñeiro Chousa, Juan Ramón
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Journal of business research : JBR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
The journal of brand management : an international journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
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Service innovation, renewal, and adoption/rejection in dynamic global contexts
Martin, Drew
;
Gustafsson, Anders
;
Choi, Sunmee
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2397-2400
Persistent link: https://www.econbiz.de/10011490963
Saved in:
2
Marketing tourism and hospitality products worldwide : introduction to the special issue
Martin, Drew
;
Rosenbaum, Mark
;
Ham, Sunny
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1819-1821
Persistent link: https://www.econbiz.de/10011384123
Saved in:
3
Special section: Marketing hospitality and tourism products worldwide
Martin, Drew
(
contributor
)
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1819-1886
Persistent link: https://www.econbiz.de/10011384243
Saved in:
4
Brand and country-of-origin effect on consumers' decision to purchase luxury products
Godey, Bruno
;
Perderzoli, Daniele
;
Aiello, Gaetano
; …
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1461-1470
Persistent link: https://www.econbiz.de/10009620139
Saved in:
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