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subject:"Transnational corporation"
~subject:"Key-Account-Management"
~type:"article"
~type_genre:"Collection of articles of several authors"
~type_genre:"Lehrmittel"
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Search: subject_exact:"Strategic account management"
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Transnational corporation
Key-Account-Management
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Gounaris, Spiros
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Industrial marketing management : the international journal for industrial and high-tech firms
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Special section on relational key account management
Gounaris, Spiros
(
contributor
)
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1110-1224
Persistent link: https://www.econbiz.de/10010439553
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