//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"United States"
~isPartOf:"Faculty & research / Insead : working paper series"
~subject:"Innovation management"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
United States
Innovation management
Marketing management
25
Marketingmanagement
25
Consumer behaviour
9
Konsumentenverhalten
9
Advertising effects
6
Werbewirkung
6
Competitive strategy
5
Theorie
5
Theory
5
Wettbewerbsstrategie
5
Eating habit
4
Ernährungsverhalten
4
Market entry
4
Markteintritt
4
Corporate Social Responsibility
3
Corporate social responsibility
3
Body weight
2
Food
2
Gewinn
2
Kreislaufwirtschaft
2
Körpergewicht
2
Lebensmittel
2
Marketing
2
Marketing theory
2
Marketingtheorie
2
Product design
2
Product differentiation
2
Product recovery
2
Produkt-Recycling
2
Produktdifferenzierung
2
Produktgestaltung
2
Profit
2
Recycling
2
Stakeholder
2
Strategic management
2
Strategisches Management
2
USA
2
Advertising media
1
Advertising planning
1
more ...
less ...
Online availability
All
Free
3
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Non-commercial literature
Arbeitspapier
4
Working Paper
4
Graue Literatur
3
Language
All
English
3
Author
All
Chandon, Pierre
1
Gatignon, Hubert A.
1
López-Rodríguez, Sofía
1
Smith, N. Craig
1
Soberman, David A.
1
Xiang, Yi
1
Published in...
All
Faculty & research / Insead : working paper series
NICPRE / National Institute for Commodity Promotion Research and Evaluation
7
Working paper / National Bureau of Economic Research, Inc.
6
Working papers / Harvard Business School, Division of Research
4
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
3
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
3
Arbeitspapier / Institut für Marketing, Universität Mannheim
2
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
2
Työpapereita / F
2
Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
2
Working paper / The Food Industry Center, University of Minnesota
2
AEM research bulletin
1
Arbeitspapier / HHL, Leipzig Graduate School of Management
1
BLM-Schriftenreihe
1
Barcelona GSE working paper series : working paper
1
Betriebswirtschaftliche Diskussionsbeiträge
1
Conference paper series
1
Cowles Foundation discussion paper
1
DEM working paper series
1
Discussion paper / Centre for Economic Policy Research
1
Discussion paper / Centre for International Economic Studies, University of Adelaide
1
Discussion paper / LSE Financial Markets Group
1
Foundation series in business marketing
1
IPTS working paper on corporate r&d and innovation
1
Kiel working paper
1
Management
1
Policy research working paper : WPS
1
Praca Naukowa
1
Proceedings series / American Marketing Association
1
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
Research and the development of pedagogical materials
1
Research and the development of pedagogical materials : working papers
1
Research bulletin / the Conference Board
1
Research memoranda / Vrije Universiteit, Faculteit der Economische Wetenschappen en Bedrijfskunde
1
Research paper series / Stanford Graduate School of Business
1
Reutlinger Diskussionsbeiträge zu Marketing und Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing strategy and corporate social responsibility
López-Rodríguez, Sofía
;
Smith, N. Craig
-
2019
Persistent link: https://www.econbiz.de/10012160781
Saved in:
2
How competitive marketing expenditures influence the growth of markets
Xiang, Yi
;
Soberman, David A.
;
Gatignon, Hubert A.
-
2013
Persistent link: https://www.econbiz.de/10009793455
Saved in:
3
How package design and packaged-based marketing claims lead to overeating
Chandon, Pierre
-
2012
Persistent link: https://www.econbiz.de/10009625612
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->