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subject:"United States"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~type_genre:"Article in journal"
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United States
Event marketing
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event management
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International journal of electronic marketing and retailing : IJEMR
Journal of sport management : the official journal of the North American Society of Sport Management
International journal of sport management and marketing : IJSMM
5
Journal of advertising research
3
International journal of hospitality management
2
Journal of hospitality marketing & management
2
Journal of travel and tourism marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Applied financial economics letters
1
International journal of contemporary hospitality management
1
International journal of event and festival management
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of nonprofit & voluntary sector marketing
1
International journal of nonprofit and voluntary sector marketing
1
International journal of retail & distribution management
1
International journal of sports marketing & sponsorship
1
Journal of economics and business research
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Journal of financial econometrics : official journal of the Society for Financial Econometrics
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Journal of food products marketing
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Journal of management inquiry
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of marketing theory and practice
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Journal of nonprofit & public sector marketing
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Journal of service management
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Journal of service research : JSR
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Services marketing quarterly
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Sport, Business and Management : an international journal ; SBM
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The marketing review
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Tourism management perspectives : TMP
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ECONIS (ZBW)
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Do charity sport events function as "brandfests" in the development of brand community?
Woolf, Jules
;
Heere, Bob
;
Walker, Matthew
- In:
Journal of sport management : the official journal of …
27
(
2013
)
2
,
pp. 95-107
Persistent link: https://www.econbiz.de/10009737316
Saved in:
2
Bringing baseball to the big screen : building sense of community outside of the ballpark
Fairley, Sheranne
;
Tyler, B. David
- In:
Journal of sport management : the official journal of …
26
(
2012
)
3
,
pp. 258-270
Persistent link: https://www.econbiz.de/10009559041
Saved in:
3
Lifestyle retail internet marketing: how does it meet consumer needs
Davis, Katie
;
Misener, Jenna
;
Tran, Jennifer
; …
- In:
International journal of electronic marketing and …
3
(
2010
)
2
,
pp. 156-173
Persistent link: https://www.econbiz.de/10003985495
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