//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"United States"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Kreativsektor"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Videoindustrie"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
United States
Kreativsektor
Film industry
12
Filmwirtschaft
12
Consumer behaviour
5
Konsumentenverhalten
5
Film
4
Advertising effects
3
Werbewirkung
3
Advertising
2
Business network
2
Celebrity endorsement
2
Celebrity-Werbung
2
Creative industries
2
Kino
2
Motion pictures
2
Movie theatre
2
Movies
2
Network embeddedness
2
Search engine
2
Suchmaschine
2
Unternehmensnetzwerk
2
Werbung
2
Age group
1
Agent-based-modeling
1
Altersgruppe
1
Bespielte Medien
1
Bio-Lebensmittel
1
Brand image
1
Brand management
1
Celebrity brand
1
China
1
Chinese theatrical market
1
Collaboration networks
1
Collaborations
1
Communication media
1
Competition
1
Competitive strategy
1
Computerspiel
1
Consumer confidence index
1
Consumer sentiment
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Hennig-Thurau, Thorsten
2
Clement, Michel
1
Eliashberg, Jehoshua
1
Hofmann, Julian
1
Ma, Junzhao
1
Seenivasan, Satheesh
1
Völckner, Franziska
1
Weinberg, Charles B.
1
Wierenga, Berend
1
Yan, Bingyu
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of media economics
16
Journal of cultural economics
9
Creative industries and developing countries : voice, choice and economic growth
8
International journal of arts management
5
Harvard business review : HBR
4
Harvard-Business-Manager : das Wissen der Besten
4
Industry and innovation
4
Journal of economics & management strategy : JEMS
4
Psychology & marketing
4
Review of industrial organization : RIO
4
The journal of law & economics
4
Academy of Management journal : AMJ
3
Information economics and policy : IEP
3
Journal of international economics
3
Journal of management inquiry
3
Journal of media business studies
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
3
Regional studies
3
The American journal of economics and sociology
3
Applied economics
2
Cambridge journal of economics
2
Competition & change : the journal of global business and political economy
2
Enterprise & society : the international journal of business history
2
Human relations
2
ILR review : the journal of work and policy
2
Industrial and corporate change
2
Intereconomics : review of European economic policy
2
International Perspectives on Business Innovation and Disruption in the Creative Industries : Film, Video and Photography
2
International journal of industrial organization
2
Journal of marketing
2
Kreative gründen anders! : Existenzgründungen in der Kulturwirtschaft ; ein Handbuch
2
Management decision : MD
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Revue d'économie industrielle
2
The economic history review : a journal of economic and social history
2
The empirical economics letters : a monthly international journal of economics
2
The journal of business : B
2
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Media influences on consumption trends : effects of the film Food, Inc. on organic food sales in the U.S.
Ma, Junzhao
;
Seenivasan, Satheesh
;
Yan, Bingyu
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 320-335
Persistent link: https://www.econbiz.de/10012288671
Saved in:
2
Empirical generalizations on the impact of stars on the economic success of movies
Hofmann, Julian
;
Clement, Michel
;
Völckner, Franziska
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 442-461
Persistent link: https://www.econbiz.de/10011734889
Saved in:
3
Of video games, music, movies, and celebrities
Eliashberg, Jehoshua
;
Hennig-Thurau, Thorsten
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
2
,
pp. 241-245
Persistent link: https://www.econbiz.de/10011527063
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->