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subject:"World"
~isPartOf:"Planung & Analyse : Zeitschrift für Marktforschung und Marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Marke und Markenpolitik : zur kulturellen und zeitlichen Variation dieser Konzepte
Goodyear, Mary
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
21
(
1994
)
3
,
pp. 60-67
Persistent link: https://www.econbiz.de/10001165902
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