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type:"article"
~isPartOf:"Behavioral research in accounting"
~isPartOf:"International review on public and non-profit marketing"
~person:"Graça, Sandra Simas"
~subject:"Markenimage"
~subject:"Nonprofit-Organisation"
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Nonprofit-Organisation
Attitude towards helping others and attitude towards charitable organizations
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Graça, Sandra Simas
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Behavioral research in accounting
International review on public and non-profit marketing
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Increasing donor's perceived value from charitable involvement : a multi-segment approach to the American donor market
Graça, Sandra Simas
- In:
International review on public and non-profit marketing
20
(
2023
)
4
,
pp. 829-852
Persistent link: https://www.econbiz.de/10014437263
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