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type:"article"
~isPartOf:"Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte"
~isPartOf:"International journal of process management and benchmarking : IJPMB"
~isPartOf:"NBER Working Paper"
~subject:"Beziehungsmarketing"
~type:"book"
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6
Deutschland
5
Germany
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Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
International journal of process management and benchmarking : IJPMB
NBER Working Paper
Journal of retailing and consumer services
4
Services marketing quarterly
4
Innovatives Markenmanagement
2
International journal of business & management : IJoBM
2
International journal of electronic customer relationship management : IJECRM
2
International journal of technology marketing : IJTMkt
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Marketing intelligence & planning
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The journal of brand management : an international journal
2
The journal of services marketing
2
African journal of science, technology, innovation & development : AJSTID
1
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Asia Pacific journal of marketing and logistics
1
CES working papers
1
Cogent business & management
1
Decision : official journal of Indian Institute of Management Calcutta
1
Ekonomske teme
1
Electronic commerce research and applications
1
HMD : Praxis der Wirtschaftsinformatik
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Institute of Economic Research working papers
1
International journal of business and emerging markets : IJBEM
1
International journal of business information systems : IJBIS
1
International journal of business innovation and research
1
International journal of economic research
1
International journal of economics and business research
1
International journal of electronic business
1
International journal of emerging markets
1
International journal of financial engineering
1
International journal of industrial organization
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
International journal of internet marketing and advertising : IJIMA
1
International journal of public sector performance management : IJPSPM
1
International journal of services and operations management
1
International journal of strategic change management : IJSCM
1
Inventi impact: retailing & consumer services
1
Journal for global business advancement : JGBA
1
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Brand switching through marketing mix : the role of brand effect on smartphone users
Salmi Mohd Isa
;
Lai Kelly
;
Shaian Kiumarsi
- In:
International journal of process management and …
10
(
2020
)
3
,
pp. 419-438
Persistent link: https://www.econbiz.de/10012254511
Saved in:
2
A three-dimensional approach to customer retention in mobile phone services
Murugan, Rajeswari
;
Rajendran, G.
- In:
International journal of process management and …
3
(
2013
)
4
,
pp. 494-510
Persistent link: https://www.econbiz.de/10010338918
Saved in:
3
Mobile Vernetzung in der medizinischen Pflege
Bodendorf, Freimut
;
Binner, Simone
;
Hamper, Andreas
- In:
Innovation durch Smartphone & Co. : die neuen …
,
(pp. 279-285)
.
2011
Persistent link: https://www.econbiz.de/10009127349
Saved in:
4
Smartphones als Wegbereiter für Kundentreue
Hetzel, Matthias
- In:
Innovation durch Smartphone & Co. : die neuen …
,
(pp. 123-152)
.
2011
Persistent link: https://www.econbiz.de/10009127355
Saved in:
5
CRM und der mobilisierte Vertriebsprozess
Dransfeld, Henning
;
Emmerson, Bob
- In:
Innovation durch Smartphone & Co. : die neuen …
,
(pp. 103-121)
.
2011
Persistent link: https://www.econbiz.de/10009127356
Saved in:
6
Mobile Business Applications
Neyen, Julian von der
- In:
Innovation durch Smartphone & Co. : die neuen …
,
(pp. 15-32)
.
2011
Persistent link: https://www.econbiz.de/10009127360
Saved in:
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