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type:"article"
~isPartOf:"Perspektiven des Mobile Business : Wissenschaft und Praxis im Dialog"
~subject:"Mobile Marketing"
~subject:"Telecommunications industry"
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Mobile Marketing
Telecommunications industry
Mobile communications
7
Mobilkommunikation
7
Deutschland
5
Germany
5
Austria
2
E-commerce
2
Electronic Commerce
2
Individualism
2
Individualismus
2
Innovation diffusion
2
Innovationsdiffusion
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Mobile marketing
2
Österreich
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Betriebliches Informationssystem
1
Beziehungsmarketing
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Business intelligence system
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Chipkarte
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Competition
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Data protection
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Digital platform
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Digitale Plattform
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E-Learning
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E-learning
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Hospital costs
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Relationship marketing
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Schweden
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Schweiz
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Smart card
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Sweden
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Switzerland
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Telecommunications price
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Telekommunikationspreis
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German
3
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Schiefer, Gunther
3
Bulander, Rebecca
2
Decker, Michael
1
Dimpfel, Frank
1
Högler, Tamara
1
Kölmel, Bernhard
1
Porak, Anatol
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Rummert, Andreas
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Perspektiven des Mobile Business : Wissenschaft und Praxis im Dialog
Telecommunications policy : the international journal of digital economy, data sciences and new media
29
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of retailing and consumer services
12
Handbook of research on mobile marketing management
8
Information economics and policy : IEP
7
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
7
International journal of internet marketing and advertising : IJIMA
6
Detecon-Management-Report / Deutsche Ausgabe : DMR ; das Magazin für Management und Technologie
5
Journal of business research : JBR
5
Technological forecasting & social change : an international journal
5
Business horizons
4
Information systems research : ISR
4
Journal of marketing research
4
Journal of promotion management : innovations in planning and applied research
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
4
Applied economics
3
Electronic commerce research and applications
3
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
3
GITAM journal of management : a quarterly publication of GITAM Institute of Management
3
Global business review
3
International journal of Indian culture and business management
3
International journal of business information systems : IJBIS
3
International journal of technology management : IJTM
3
Journal of global marketing
3
Journal of regulatory economics
3
Journal of strategic marketing
3
Mobilfunk zwischen Wettbewerb und Regulierung
3
Production and operations management : the flagship research journal of the Production and Operations Management Society
3
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
African journal of business and economic research : AJBER
2
Amfiteatru economic : an economic and business research periodical
2
Asia Pacific journal of marketing and logistics
2
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
2
Business analyst : a refereed journal of Shri Ram College of Commerce
2
E-marketing ; Vol. 1
2
Electronic markets : the international journal on networked business
2
European journal of marketing : EJM
2
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ECONIS (ZBW)
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Kontextsensitive Werbung auf mobilen Endgeräten unter Wahrung des Datenschutzes
Bulander, Rebecca
;
Decker, Michael
;
Schiefer, Gunther
; …
- In:
Perspektiven des Mobile Business : Wissenschaft und …
,
(pp. 19-34)
.
2005
Persistent link: https://www.econbiz.de/10003082892
Saved in:
2
MVNO - Aussichten des deutschen Mobilfunkmarktes
Rummert, Andreas
;
Schiefer, Gunther
;
Bulander, Rebecca
- In:
Perspektiven des Mobile Business : Wissenschaft und …
,
(pp. 97-112)
.
2005
Persistent link: https://www.econbiz.de/10003082912
Saved in:
3
Kontextsensitive mobile Dienste am Beispiel des Mobilmedia-Leitprojektes MoMa: Mobiles Marketing
Kölmel, Bernhard
;
Porak, Anatol
;
Dimpfel, Frank
; …
- In:
Perspektiven des Mobile Business : Wissenschaft und …
,
(pp. 115-126)
.
2005
Persistent link: https://www.econbiz.de/10003082914
Saved in:
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