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type:"article"
~person:"Abbattista, Giacomo"
~subject:"Beziehungsmarketing"
~subject:"Germany"
~subject:"Ladengestaltung"
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Handbook of research on applied AI for international business and marketing applications
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ECONIS (ZBW)
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Non-invasive personalized in-store location-based marketing : a practical use case
Dentamaro, Vincenzo
;
Impedovo, Donato
;
Pirlo, Giuseppe
; …
- In:
Handbook of research on applied AI for international …
,
(pp. 365-390)
.
2021
Persistent link: https://www.econbiz.de/10012303474
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