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type:"article"
~person:"Hagtvedt, Henrik"
~person:"Hutchinson, J. W."
~person:"Silberer, Günter"
~person:"Trautrims, Alexander"
~type_genre:"Aufsatz in Zeitschrift"
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Ladengeschäft
8
Retail outlet
8
Consumer behaviour
4
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Hagtvedt, Henrik
Hutchinson, J. W.
Silberer, Günter
Trautrims, Alexander
Grant, David B.
3
Hui, Sam K.
3
Inman, J. Jeffrey
3
Zielke, Stephan
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European retail research
2
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2
Der Markt : international journal of marketing
1
Journal of business logistics : JBL
1
Journal of marketing
1
Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
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1
Immersive retailing : the in-store experience
Hagtvedt, Henrik
;
Chandukala, Sandeep R.
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 505-517
Persistent link: https://www.econbiz.de/10014465641
Saved in:
2
Gilt and guilt : should luxury and charity partner at the point of sale?
Hagtvedt, Henrik
;
Patrick, Vanessa M.
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 56-64
Persistent link: https://www.econbiz.de/10011484048
Saved in:
3
In-store logistics processes in Austrian retail companies
Trautrims, Alexander
;
Grant, David B.
;
Schnedlitz, Peter
- In:
European retail research
25
(
2011
)
1
,
pp. 63-84
Persistent link: https://www.econbiz.de/10009154100
Saved in:
4
RFID-based tracking of shopping behaviour at the point of sale : possibilities and limitations
Silberer, Günter
;
Friedemann, Stefan
- In:
European retail research
25
(
2011
)
1
,
pp. 27-45
Persistent link: https://www.econbiz.de/10009154103
Saved in:
5
Digitale Signale im stationären Handel : das Anwendungs- und Wirkungspotenzial eines neuen POS-Mediums
Silberer, Günter
- In:
Der Markt : international journal of marketing
49
(
2010
)
1
,
pp. 3-16
Persistent link: https://www.econbiz.de/10003988477
Saved in:
6
Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre
;
Hutchinson, J. W.
;
Bradlow, Eric T.
; …
- In:
Journal of marketing
73
(
2009
)
6
,
pp. 1-17
Persistent link: https://www.econbiz.de/10003901067
Saved in:
7
Optimizing on-shelf availability for customer service and profit
Trautrims, Alexander
;
Grant, David B.
;
Fernie, John
; …
- In:
Journal of business logistics : JBL
30
(
2009
)
2
,
pp. 231-247
Persistent link: https://www.econbiz.de/10003950143
Saved in:
8
Die videogestützte Rekonstruktion kognitiver Prozesse beim Ladenbesuch
Silberer, Günter
- In:
Marketing : ZFP ; journal of research and management
27
(
2005
)
4
,
pp. 263-271
Persistent link: https://www.econbiz.de/10003206196
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