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type:"book"
~isPartOf:"Arbeitsbericht ... des Competence Center E-Business Basel"
~isPartOf:"Gabler Research"
~isPartOf:"Technischer Vertrieb"
~language:"deu"
~subject:"Business-to-business marketing"
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Search: subject_exact:"Direct marketing"
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Business-to-business marketing
Direktmarketing
12
Direct marketing
9
Beziehungsmarketing
8
Relationship marketing
8
Digital platform
6
Digitale Plattform
6
E-commerce
6
Electronic Commerce
6
Human-machine system
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Mensch-Maschine-System
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Investitionsgütermarketing
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Lieferantenmanagement
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Supplier relationship management
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Theorie
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Theory
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B-to-B-Marketing
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Beschaffung
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Deutschland
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Germany
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Marketingmanagement
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Procurement
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Betriebliche Wertschöpfung
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Beziehungsmanagement
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Bonus
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Book trade
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Buchhandel
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Competitive strategy
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Consumer behaviour
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Customer service
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Data protection
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Datenschutz
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Einzelhandel
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Innovation
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International marketing
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Internationales Marketing
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Kleinaltenkamp, Michael
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Plinke, Wulff
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Arbeitsbericht ... des Competence Center E-Business Basel
Gabler Research
Technischer Vertrieb
Europäische Hochschulschriften / 5
2
Kundenmanagement & Electronic Commerce
2
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Entscheidungsunterstützung für ökonomische Probleme
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Neue betriebswirtschaftliche Forschung : Nbf
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Spiegel-Verlagsreihe Fach & Wissen
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Springer eBook Collection / Business and Economics
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Working Papers of the Institute of Management Berlin at the Berlin School of Economics and Law (HWR Berlin)
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ECONIS (ZBW)
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Technischer Vertrieb : Grundlagen des Business-to-Business Marketing
Kleinaltenkamp, Michael
(
ed.
)
-
2000
-
2., neu bearb. u. erw. Aufl.
Persistent link: https://www.econbiz.de/10000672594
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2
Geschäftsbeziehungsmanagement : mit 28 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10014267617
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