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type_genre:"Arbeitspapier"
~isPartOf:"CORE discussion papers : DP"
~isPartOf:"Cowles Foundation discussion paper"
~isPartOf:"Working paper in economics"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
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Consumer behaviour
Online-Marketing
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13
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Consumer science : Diskussionsbeitrag Nr. ...
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
3
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Influence or advertise: the role of social learning in influencer marketing
Berman, Ron
;
Ory, Aniko
;
Zheng, Xudong
-
2023
Persistent link: https://www.econbiz.de/10014317632
Saved in:
2
When do consumers talk?
Chakraborty, Ishita
;
Deb, Joyee
;
Öry, Aniko
-
2020
Persistent link: https://www.econbiz.de/10012322347
Saved in:
3
Attribute sentiment scoring with online text reviews : accounting for language structure and attribute self-selection
Chakraborty, Ishita
;
Kim, Minkyung
;
Sudhir, K.
-
2019
Persistent link: https://www.econbiz.de/10012053024
Saved in:
4
Competing for Customers in a Social Network
Dubey, Pradeep
;
Garg, Rahul
;
De Meyer, Bernard
-
2012
-
Rev.
Persistent link: https://www.econbiz.de/10009541920
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