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type_genre:"Arbeitspapier"
~isPartOf:"Series: Management know-how / M"
~subject:"Advertising effects"
~subject:"KMU"
~subject:"Werbepsychologie"
~type_genre:"Government document"
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Mobile Marketing
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Effective mobile marketing : an empirical study
Bauer, Hans H.
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Lippert, Ingo
;
Reichardt, Tina
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2007
Persistent link: https://www.econbiz.de/10003516869
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