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type_genre:"Article in book"
type_genre:"Rezension"
~person:"Parker, Philip M."
~person:"Pepels, Werner"
~subject:"Brand management"
~type_genre:"Bibliografie enthalten"
~type_genre:"Non-commercial literature"
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Produktmanagement : Produktinnovation, Markenpolitik, Programmplanung, Prozessorganisation
Pepels, Werner
-
2006
-
5., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003325897
Saved in:
2
Why private labels may increase market prices
Soberman, David A.
(
contributor
); …
-
2003
-
[Elektronische Ressource], rev
Persistent link: https://www.econbiz.de/10001827299
Saved in:
3
Produktmanagement : Produktinnovation, Markenpolitik, Programmplanung, Prozessorganisation
Pepels, Werner
-
2003
-
4., überarb. Aufl.
Persistent link: https://www.econbiz.de/10014005358
Saved in:
4
Why private labels may increase market prices
Soberman, David A.
(
contributor
); …
-
2002
-
[Elektronische Ressource], rev. version of 99/39/MKT
Persistent link: https://www.econbiz.de/10001719483
Saved in:
5
Produktmanagement : Produktinnovation, Markenpolitik, Programmplanung, Prozeßorganisation
Pepels, Werner
-
2001
-
3., überarb. u. aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10014010917
Saved in:
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