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type_genre:"Article in journal"
type_genre:"Congress report"
~person:"Abrokwah-Larbi, Kwabena"
~person:"Francioni, Barbara"
~subject:"International market entry"
~subject:"Marketingmanagement"
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Search: subject_exact:"Small and medium-sized enterprises"
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| 6 applied filters
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International market entry
Marketingmanagement
KMU
22
SME
22
Globalisierung
11
Globalization
11
Internationaler Markteintritt
10
Multinationales Unternehmen
8
Transnational corporation
8
Strategic management
7
Strategisches Management
7
Italien
6
Italy
6
SMEs
6
Decision
5
Entscheidung
5
Internationalization
5
Business network
4
Firm performance
4
Unternehmenserfolg
4
Unternehmensnetzwerk
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Export
3
International business
3
De-internationalization
2
Ernährungsindustrie
2
Export sector
2
Exportwirtschaft
2
Familienunternehmen
2
Family business
2
Food industry
2
Food processing SMEs
2
Ghana
2
International marketing
2
Internationale Geschäftsbeziehungen
2
Internationales Marketing
2
Intuition
2
Marketing management
2
Network relationships
2
Re-internationalization
2
Social network
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Article
12
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Article in journal
Congress report
Aufsatz in Zeitschrift
12
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English
12
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Abrokwah-Larbi, Kwabena
Francioni, Barbara
Hilmersson, Mikael
11
Dimitratos, Pavlos
10
Kraus, Sascha
10
Kuivalainen, Olli
10
Zahoor, Nadia
10
Gilmore, Audrey
9
Laukkanen, Tommi
9
O'Dwyer, Michele
9
Ojala, Arto
9
Chetty, Sylvie K.
8
Johanson, Martin
8
Reijonen, Helen
8
Zucchella, Antonella
8
Crick, Dave
7
Schwens, Christian
7
Baum, Matthias
6
Brouthers, Keith D.
6
Etemad, Hamid
6
Gerschewski, Stephan
6
Khan, Zaheer
6
Mohammad Falahat
6
Paul, Justin
6
Tolstoy, Daniel
6
Torkkeli, Lasse
6
Vissak, Tiia
6
Child, John
5
Dana, Leo Paul
5
Didonet, Simone Regina
5
Franco, Mário
5
Hauser, Christian
5
Hirvonen, Saku
5
Lee, Jang-woo
5
Liesch, Peter Wayne
5
Nordman, Emilia Rovira
5
Saarenketo, Sami
5
Stoian, Maria-Cristina
5
Sui, Sui
5
Thurasamy Ramayah
5
Vrontis, Demetris
5
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Published in...
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International business review : the official journal of the European International Business Academy
2
International entrepreneurship and management journal
1
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of strategic change management : IJSCM
1
International journal of wine business research : IJWBR
1
Journal of contemporary marketing science
1
Journal of international management
1
Journal of research in marketing and entrepreneurship
1
Journal of small business and enterprise development
1
Journal of strategic marketing
1
Multinational business review
1
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ECONIS (ZBW)
12
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1
The impact of marketing modification on the performance of food processing SMEs in Ghana
Abrokwah-Larbi, Kwabena
;
Awuku-Larbi, Yaw
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
1
,
pp. 163-190
Persistent link: https://www.econbiz.de/10014506522
Saved in:
2
Transforming metaverse marketing into strategic agility in SMEs through mediating roles of IMT and CI : theoretical framework and research propositions
Abrokwah-Larbi, Kwabena
- In:
Journal of contemporary marketing science
7
(
2024
)
1
,
pp. 56-83
Persistent link: https://www.econbiz.de/10014528462
Saved in:
3
The interplay of entrepreneurial and non-entrepreneurial internationalization : an illustrative case of an Italian SME
Nummela, Niina
;
Vissak, Tiia
;
Francioni, Barbara
- In:
International entrepreneurship and management journal
18
(
2022
)
1
,
pp. 295-325
Persistent link: https://www.econbiz.de/10013170188
Saved in:
4
Where business networks and institutions meet : internationalization decision-making under uncertainty
Bai, Wensong
;
Johanson, Martin
;
Oliveira, Luis
; …
- In:
Journal of international management
28
(
2022
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10013207527
Saved in:
5
Foreign market entries, exits and re-entries : the role of knowledge, network relationships and decision-making logic
Vissak, Tiia
;
Francioni, Barbara
;
Freeman, Susan
- In:
International business review : the official journal of …
29
(
2020
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10012158156
Saved in:
6
Drivers of SMEs' exporting activity : a review and a research agenda
Francioni, Barbara
;
Pagano, Alessandro
;
Castellani, Davide
- In:
Multinational business review
24
(
2016
)
3
,
pp. 194-215
Persistent link: https://www.econbiz.de/10011552160
Saved in:
7
The role of network relationships in small wineries’ internationalization : a case study from Marche, Italy
Vissak, Tiia
;
Francioni, Barbara
;
Musso, Fabio
- In:
International journal of wine business research : IJWBR
29
(
2017
)
1
,
pp. 37-57
Persistent link: https://www.econbiz.de/10011704100
Saved in:
8
International market selection, entry mode decisions and psychic distance for SMEs
Francioni, Barbara
- In:
International journal of strategic change management : IJSCM
5
(
2013/14
)
2
,
pp. 93-106
Persistent link: https://www.econbiz.de/10010466412
Saved in:
9
International strategy for SMEs : criteria for foreign markets and entry modes selection
Musso, Fabio
;
Francioni, Barbara
- In:
Journal of small business and enterprise development
21
(
2014
)
2
,
pp. 301-312
Persistent link: https://www.econbiz.de/10010388588
Saved in:
10
Key decisions and changes in internationalization strategies : the case of smaller firms
Francioni, Barbara
;
Musso, Fabio
;
Vardiabasis, Demos
- In:
Journal of strategic marketing
21
(
2013
)
3
,
pp. 240-259
Persistent link: https://www.econbiz.de/10009768651
Saved in:
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