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type_genre:"Article in journal"
~accessRights:"restricted"
~subject:"Öffentlichkeitsarbeit"
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Search: subject_exact:"Media industry"
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Öffentlichkeitsarbeit
Media industries
382
Mediensektor
382
Communication media
246
Kommunikationsmedien
246
Social Web
68
Social web
68
Public relations
45
Media coverage
41
Mediale Berichterstattung
41
Consumer behaviour
40
Konsumentenverhalten
40
Media
38
Internet marketing
37
Online-Marketing
37
media
27
Advertising
26
China
26
Werbung
26
Media usage
22
Mediennutzung
22
Welt
21
World
21
Digital media
19
Digitale Medien
19
Internet
19
Mass media
18
Brand management
17
Innovation
17
Markenführung
17
Public opinion
17
Öffentliche Meinung
17
Competition
16
Voting behaviour
16
Wahlverhalten
16
Wettbewerb
16
Ankündigungseffekt
14
Announcement effect
14
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14
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Article in journal
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45
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45
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Bundy, Jonathan
2
Murray, John
2
Nyberg, Daniel
2
Oliver, Abbie Griffith
2
Agarwal, Nitin
1
Ali, Saira
1
Alter, Liav
1
Anderson, Betsy
1
Bai, Lijuan
1
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1
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1
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1
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1
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1
Cervantes-Zacarés, Desamparados
1
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1
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1
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1
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1
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1
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1
Huong Thi Thanh Tran
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Journal of communication management : an international journal
5
Corporate reputation review : an international journal
3
Corporate communications : an international journal
2
Journal of financial reporting : a publication of the Financial Accounting and Reporting Section of the American Accounting Association
2
Journal of management
2
Review of accounting studies
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of accounting & economics : publication of the City University of Hong Kong and National Taiwan University
1
Business & society
1
Business horizons
1
Business research quarterly : BRQ
1
Computational & mathematical organization theory
1
Economics letters
1
Group decision and negotiation
1
International entrepreneurship and management journal
1
International journal of economic perspectives : IJEP
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of production economics
1
International review of financial analysis
1
Issues of business and law
1
Journal of East European management studies : JEEMS
1
Journal of applied accounting research
1
Journal of business research : JBR
1
Journal of global marketing
1
Journal of international marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of media business studies
1
Journal of promotion management : innovations in planning and applied research
1
Nankai business review international
1
Organization : the interdisciplinary journal of organization, theory and society
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
The North American journal of economics and finance : a journal of financial economics studies
1
The international journal of bank marketing : IJBM
1
The journal of behavioral finance : a publication of the Institute of Psychology and Markets and LEA
1
The marketing review
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ECONIS (ZBW)
45
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21
Social connections between media and firm executives and the properties of media reporting
Ru, Yi
;
Xue, Jian
;
Zhang, Yuan
;
Zhou, Xin
- In:
Review of accounting studies
25
(
2020
)
3
,
pp. 963-1001
Persistent link: https://www.econbiz.de/10012306832
Saved in:
22
Corporate politics in the public sphere : corporate citizenspeak in a mass media policy contest
Nyberg, Daniel
;
Murray, John
- In:
Business & society
59
(
2020
)
4
,
pp. 579-611
Persistent link: https://www.econbiz.de/10012183793
Saved in:
23
Building trust : media executives' perceptions of readers' trust
Kalsnes, Bente
;
Krumsvik, Arne H.
- In:
Journal of media business studies
16
(
2019
)
4
,
pp. 295-306
Persistent link: https://www.econbiz.de/10012177006
Saved in:
24
How does "storytelling" influence consumer trust in we media advertorials? : an investigation in China
Li, Ji
;
Zou, Shaoming
;
Yang, Hui
- In:
Journal of global marketing
32
(
2019
)
5
,
pp. 319-334
Persistent link: https://www.econbiz.de/10012201054
Saved in:
25
Impact of CEO media appearance on corporate performance in social media
Bai, Lijuan
;
Yan, Xiangbin
;
Yu, Guang
- In:
The North American journal of economics and finance : a …
50
(
2019
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012201376
Saved in:
26
Reliving a crisis through a feature film : corporate image from online user-generated versus official media perspectives
Heavens, Andrew
;
Osburg, Victoria-Sophie
;
Yoganathan, …
- In:
The marketing review
19
(
2019
)
1/2
,
pp. 17-28
Persistent link: https://www.econbiz.de/10012155679
Saved in:
27
Culture, technology, and process in "media theories" : toward a shift in the understanding of media in organizational research
Hoof, Florian
;
Boell, Sebastian K.
- In:
Organization : the interdisciplinary journal of …
26
(
2019
)
5
,
pp. 636-654
Persistent link: https://www.econbiz.de/10012160638
Saved in:
28
The tone and readability of the media during the financial crisis : evidence from pre-IPO media coverage
Bhardwaj, Arti
;
Imam, Shahed
- In:
International review of financial analysis
63
(
2019
),
pp. 40-48
Persistent link: https://www.econbiz.de/10012207367
Saved in:
29
Developing a new measure of media reputation
Zhang, Xiaoqun
- In:
Corporate reputation review : an international journal
21
(
2018
)
2
,
pp. 71-83
Persistent link: https://www.econbiz.de/10011890035
Saved in:
30
The role of the media in creating earnings informativeness : evidence from Spain
Peña-Martel, Devora
;
Pérez-Alemán, Jerónimo
; …
- In:
Business research quarterly : BRQ
21
(
2018
)
3
,
pp. 168-179
Persistent link: https://www.econbiz.de/10011989549
Saved in:
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