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type_genre:"Article in journal"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~person:"Pascoe, Michael"
~subject:"Relationship marketing"
~subject:"Social Web"
~subject:"Social web"
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Using best-worse scaling to reveal perceived relative importance of website attributes
Pascoe, Michael
;
Wright, Owen
;
Winzar, Hume
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 393-408
Persistent link: https://www.econbiz.de/10011636616
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