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~isPartOf:"European journal of marketing"
~subject:"Standardisierung"
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A consumer perspective of AI certification : the current certification landscape, consumer approval and directions for future research
Blösser, Myrthe
;
Weihrauch, Andrea
- In:
European journal of marketing
58
(
2024
)
2
,
pp. 441-470
Persistent link: https://www.econbiz.de/10014482690
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